Entries by BreAnn Mueller

5 Hi-Profit Secrets from a Hi-Profit Guy

Red is great for lipstick and the sole of your stilettos  – not so much for your balance sheets and bank accounts. The path to profitability can often be seemingly endless, snarled, and plagued with fender-benders and traffic jams – but it doesn’t have to be mysterious or lonely. And while every brand forges its […]

How to Future Proof your Tech Stack

Optimizing your tech stack with key products is essential for business operations and productivity. This talk will cover essential elements and tips for success: 1. Expect Google to lead on computing, storage, and network. 2. Don’t build a configuration server, instead use Google sheets. 3. Not sure who is gonna win the cloud war? Remember […]

The Evolution of Twitter

We will take a look at how twitter has evolved over the last 11 years, from 140 Characters to a Live Streaming Platform. Listen to the podcast here or on iTunes here. Bio: Alexa Alianiello is based in Los Angeles and serves as an Account Executive to Media & Entertainment clients at Twitter. In her […]

The Roller Coaster Ride to 40 Million Monthly Users

An honest discussion of the realities of a journey of a of a 5 time successful entrepreneur whose company – Ranker – now reaches 40 million people monthly and is solidly profitable with over 60 employees. Benson will take us through his self-funded beginnings to early angel rounds (partly secured in Pasadena), and funding from […]

Business, Risk and Pants-Free Mindfulness

A few years ago, most of us would have thought of “sensory deprivation” as some kind of unique torture experience. But Jim Hefner saw an opportunity for both personal, and business growth, all sans pantalon. Jim will share his experience discovering floating, and turning that discovery into creating the world’s largest sensory depravation center in Pasadena. […]

Startup Failure Is Not What You Think

This talk explores new ways of looking at failure in the World of Startups. Failure is being presented not as a possible outcome, but rather as a mile-marker that all Startups go through. Specifically it covers a concept of “unfail” or “unfailure”, where Startups try to “unfail” every element of their business on their way […]

Doing Business in the Face of Growing Uncertainty

Our technology, business models, geo-politics and a not too distant inter-planetary (inter-reality) life are all growing in complexity and uncertainty. The age old profit-wage correlation is one of the many lagging indicators that most of our ways of economically and socially operating no longer hold as they did. Volatility creeps up in most facets of […]

Going Global: Localizing a Localization Startup

As a copywriting and translation agency, Supertext has helped many startups go global by localizing websites, software, apps, and more. A decade after starting up in Europe, it decided to eat its own dog food – Supertext USA, Inc. launched in Silicon Valley in 2016. Kristy Sakai, CEO, talks about the challenges companies face when […]

Media Literacy 101: How Combat “FAKE NEWS”

With all the talk about “fake news” and new questions arising about what to trust — we’re setting the record straight. Understand how the news media works. What is mainstream media anyway? Who writes and produces it? What goes into it? Who is breaking news? Where do they get that info? Understand what news gathering is, who breaks […]