Entries by BreAnn

Business, Risk and Pants-Free Mindfulness

A few years ago, most of us would have thought of “sensory deprivation” as some kind of unique torture experience. But Jim Hefner saw an opportunity for both personal, and business growth, all sans pantalon. Jim will share his experience discovering floating, and turning that discovery into creating the world’s largest sensory depravation center in Pasadena. […]

Startup Failure Is Not What You Think

This talk explores new ways of looking at failure in the World of Startups. Failure is being presented not as a possible outcome, but rather as a mile-marker that all Startups go through. Specifically it covers a concept of “unfail” or “unfailure”, where Startups try to “unfail” every element of their business on their way […]

Doing Business in the Face of Growing Uncertainty

Our technology, business models, geo-politics and a not too distant inter-planetary (inter-reality) life are all growing in complexity and uncertainty. The age old profit-wage correlation is one of the many lagging indicators that most of our ways of economically and socially operating no longer hold as they did. Volatility creeps up in most facets of […]

Going Global: Localizing a Localization Startup

As a copywriting and translation agency, Supertext has helped many startups go global by localizing websites, software, apps, and more. A decade after starting up in Europe, it decided to eat its own dog food – Supertext USA, Inc. launched in Silicon Valley in 2016. Kristy Sakai, CEO, talks about the challenges companies face when […]

Media Literacy 101: How Combat “FAKE NEWS”

With all the talk about “fake news” and new questions arising about what to trust — we’re setting the record straight. Understand how the news media works. What is mainstream media anyway? Who writes and produces it? What goes into it? Who is breaking news? Where do they get that info? Understand what news gathering is, who breaks […]

Why Good UX Design is Smart Business

Erik Wingren and Petra Wennberg Cesario, partners and co-founders of Interactivism, will present and discuss the value of user-centered design, focusing on critical questions: -What is real UX? -How does UX fit into the development process? -Why is it critical to engage design early on, and how do you do that? -How do UX designers […]

Marketing Growth in Streaming Media

Currently the head of subscriber growth at Hulu, Patrizio will talk about his journey as a marketer and the guiding principles he developed along the way. Having worked in multiple industries and company sizes, Patrizio will share his learnings on what makes great marketing regardless of product or budget size. Bio: Patrizio (Pato) Spagnoletto brings […]

The Five Smartest and Dumbest Things I did as a Founder

The Managing Director of Techstars LA shares the story of her journey as an entrepreneur.  She will talk about how she transitioned from a McKinsey consultant to a tech founder, how she raised money, grew her company and sold it, and the mistakes she made along the way.  She’ll also provide an overview of the […]